Wednesday, December 30, 2009

"Popcorn for the Brain"? There's an App for That

Now entering its third month as a New York Times bestseller, SuperFreakonomics has also begun to appear on many “best of 09” lists just in time to close out the New Year. Levitt and Dubner’s follow-up to the explosively popular Freakonomics was selected as a Powell’s staff pick, as well as being listed on Best Business book lists from the New York Times, Wall Street Journal, and Bloomberg.com. Authors Steven D. Levitt and Stephen J. Dubner also shared the number four spot on Canada’s National Post list of the ten smartest people of the decade (a list that includes Barack Obama, Oprah, and Google co-founders Larry Page and Sergey Brin).

Both students and non-students, it seems, are interested in the Freakonomics approach to analyzing data and trends. James Pressley at Bloomberg.com says, “Offbeat economics are like popcorn for the brain; I can never get too much.”

If you, like Pressley, can’t get enough of these brain teaser economics, there’s now an iPhone app based on the Ultimatum and Dictator games described in the third chapter of SuperFreakonomics. For more information about the app, visit The Freakonomics Blog on the New York Times’s website.

Thursday, December 10, 2009

Documentary Based On A People’s History Of The United States To Air On The History Channel This Sunday

A People’s History of the United States by Howard Zinn is frequently adopted in history courses because of the clear and comprehensive overview provided of its vast and diverse subject matter. From Columbus to Clinton, Zinn chronicles many of the key players and events that have shaped American history.

Combining lucid, lively prose with scholarly research, Howard Zinn’s book approaches American history from the perspective of traditionally underrepresented groups like women and minorities, as opposed to a more traditional study of great men in power.

“The People Speak,” a documentary based on Howard Zinn’s book will air on The History Channel on this Sunday, December 13th at 8:00 p.m. Eastern time/7:00 p.m. Central time. It features performers such as Marisa Tomei, Josh Brolin, Viggo Mortensen, and Sandra Oh recreating many of the historical moments that Zinn describes in his book.

If you are interested in adopting this book for a class, you may order an exam copy. If you have already ordered the book for a class, please order a complimentary desk copy.

Wednesday, December 9, 2009

REVOLUTION IN MIND

George J. Makari's Revolution in Mind: The Creation of Psychoanalysis has been awarded the 2009 Heinz Hartmann Award by the New York Psychoanalytic Society. I'm pleased and proud--but not surprised: The book has received terrific reviews--and--at the American Psychological Association--I overhead several people saying that "It's the best book on Freud."

Dr. Makari will accept the award on February 9th--and give a public lecture at 8:15 pm.

If you've decided to adopt Revolution in Mind for one of you classes--please request a desk copy.

Saturday, December 5, 2009

LIT: A MEMOIR by Mary Karr Named One of the 10 Best Books of 2009 by the New York Times Book Review

Congratulations to Mary Karr. Her book Lit: A Memoir, was named one of the ten best books of 2009 by the New York Times Book Review ("This sequel to The Liars’ Club and Cherry is also a master class on the art of the memoir. Mordantly funny, free of both self-pity and sentimentality, Karr describes her attempts to untether herself from her troubled family in rural Texas, her development as a poet and writer, and her struggles to navigate marriage and young motherhood even as she descends into alcoholism.”).

If you are interested in adopting Lit: A Memoir for a class, you may order an exam copy. If you have already ordered the book for a class, please order a complimentary desk copy.

The video below features the amazing Mary Karr explaining why she wrote Lit: A Memoir.

Thursday, December 3, 2009

A Simple Click of the Mouse: HarperAcademic Online Catalogs and Ordering Desk Copies

There are many occasions during the working week when I sit in my office and give thanks for the Internet since it truly makes many aspects of performing my job a much easier task. Here at HarperAcademic we eagerly embrace the brave new world of technology, as I am sure you do in the world of academia. We have recently begun placing our subject area catalogs on this blog as downloadable online pdfs and the response has been enormous. All of the catalogs include links to related resource content on the web to provide a fluid interactive experience that goes beyond the traditional printed catalog. And, of course, they are kinder to the environment than printed catalogs, making them the perfect documents for these carbon footprint conscious times.

If you have yet to experience the joys of HarperAcademic's online catalogs, then why wait any longer? You can discover the works of the world's most influential minds such as Martin Heidegger in the Philosophy catalog; learn all you ever needed to know about writing that novel you've been putting off forever from writing mavens such as William Zinsser in the Writing Guides catalog; and go green and eat only locally-grown produce for one year with Barbara Kingsolver in the Environmental Studies catalog.

Finally, I have saved the best for last. If you decide that you would like to assign our books as a required text in your classroom, you can easily order desk copies online. Isn't technology wonderful?