Thursday, March 12, 2009

Barbie turns 50!

In 1959, Barbie made her debut at the American Toy Fair in New York City, and has since become quite possibly the biggest success in all of doll history. Ruth Handler, Barbie’s creator and co-founder of Mattel, modeled Barbie after a European sex doll and named her after her own daughter. Now 50 years later, Barbie has been treasured by 90% of American girls and their counterparts in 140 countries, and has been an Olympic athlete, Air Force pilot, boutique owner, Presidential candidate, and certainly a cultural icon.

In her new book, Barbie and Ruth, Robin Giber takes a closer look at the woman behind Barbie, and how Ruth came to be Ruth, how Barbie came to be Ruth’s brainchild, and how together they changed both American business and culture.

FOR MORE ON BARBIE:

Barbie: 50 fabulous years of fashion and fun

www.Barbie.com: catch old Barbie commercials and listen to stories from celebs and designers.

www.barbiestyle.barbie.com/event.html: watch the Barbie Fashion Week Runway Show, see how the doll is made and peek at the original Dream House.

1 comment:

  1. Barbie continues to be a genius toy, especially since girls like to imagine themselves grown up and Barbie helps them do that

    ReplyDelete