Friday, December 19, 2008

(Snake) Oil Advertising

Chevron's ads tell us it is investing heavily in alternative and renewable fuels--but Antonia Juhasz, author of The Tyranny of Oil, points out that Chevron's corporate reports tell a different story:

"Chevron's "human energy" advertisements are everywhere: TV, magazines, bus stops and newspapers. The commercials--which end with the words "oil," "geothermal," "solar," "wind," "hydrogen" and "conservation" flashing one at a time between the three bars of Chevron's logo--encourage us to believe that the company is equal parts clean energy, conservation and oil. But is it really, as the commercials claim, "part of the solution" to the world's climate crises, rather than at the heart of the problem?" Read the rest of Antonia's Op Ed at the Los Angeles Times.

No comments:

Post a Comment